I went through the book this morning looking to see if there was an easy way to convert it into a Kindle book. The truth is, it's way too graphics heavy to do well as a Kindle book, and I would feel terrible doing an automatic conversion: the results would be truly horrendous. So buy this book on PDF or on Paper. That' the way it was designed, and that's the way it should be read. I know that makes me a holdout, but when you see the book you'll understand why.
Update: The print copy of the book has been price reduced to $25.16